1 million new people joined social networks every single day in 2017. And nearly a quarter of a billion new users came online for the first time in 2017. This growth will continue - and we’ll see interesting uses of social media come from Africa which currently has the fastest growth rates, with the number of internet users across the continent increasing by more than 20 percent year-over-year. But social media is now on 50% of all mobile devices on the planet meaning that all businesses must adapt to its development as well.
According to GlobalWebIndex, almost half of internet users follow brands they like or brands they are thinking of buying something from on social media. Search engines, online reviews, and PR are the traditional discovery channels. But by 2020, we’ll see dramatic growth in five areas: Social for product research, Visual searches, Voice control, Messaging apps, Chatbots.
We have expertise in two directions towards Social Networking: Integration and Development. Every business can benefit from simple integration with, for example, Facebook, but we help our customers to sell their goods or services efficiently to achieve as high RIO as possible. In terms of development, we work with Facebook API and can integrate your platforms, media, games, etc. Finally, we have the expertise to build entire Social Network platforms, tailored to specific audience, such as dating.